Jaw-dropping cost to carry skiers up mountain at luxe California resort

0



A beloved Bay Area ski destination is undergoing a sweeping transformation, with Sugar Bowl Resort launching a multiyear, $100 million overhaul aimed at modernizing its 87-year-old mountain operations.

The project kicked off last summer with visible changes already underway, including the removal of the resort’s historic wooden sundeck.

In its place, a new dining terrace has been built alongside a revamped food service program and updated menu offerings.

Now, attention shifts to a far more ambitious phase set to reshape how guests arrive and access the slopes starting next winter.

Attention shifts to a far more ambitious phase. Getty Images

At the center of the upgrades is the replacement of Sugar Bowl’s 73-year-old gondola, a landmark piece of ski history that first opened in 1953 as the West Coast’s inaugural ski gondola.

The aging lift, which carries visitors roughly two-thirds of a mile from highway parking over forested terrain to the village core, is being dismantled this month.

The first recorded ski race took place in Tromso, Norway, in 1843. NurPhoto via Getty Images

The new system, an Austrian-made upgrade featuring eight-person cabins, will dramatically boost capacity from 800 passengers per hour to 1,800.

The $50 million project also includes new terminals, support towers and a refurbished parking garage, with completion targeted for December, the San Francisco Chronicle reported.

Beyond speed and capacity, resort leaders say the overhaul is part of a broader effort to improve the guest experience from the moment visitors arrive.

Sugar Bowl’s ownership structure sets it apart from many Sierra ski resorts.

Skiers enjoy the first significant snowfall at Sugar Bowl Ski Resort in Norden, California, February 8, 2014. REUTERS
Modern gondolas, like Vail’s “Gondola One,” feature heated seats and Wi-Fi. Sugar Bowl Resort

It is privately held and governed by a San Francisco-based corporation representing roughly 170 investor-homeowners in the village, a setup leaders say shields it from the industry’s push to maximize skier volume, according to the Chronicle.

A second major project is also underway at the base area: a $15 million renovation of Judah Lodge, the resort’s central hub for tickets, rentals, lessons and ski school.


Download The California Post App, follow us on social, and subscribe to our newsletters

California Post News: Facebook, Instagram, TikTok, X, YouTube, WhatsApp, LinkedIn
California Post Sports Facebook, Instagram, TikTok, YouTube, X
California Post Opinion
California Post Newsletters: Sign up here!
California Post App: Download here!
Home delivery: Sign up here!
Page Six Hollywood: Sign up here!


The current arrival process, where guests pass a shipping and receiving area before reaching ticket windows, is being completely reworked. 

Under the redesign, visitors will be able to drive directly to the entrance to unload passengers and equipment, easing the need to haul gear across the parking lot.

In 1939, Walt Disney was a primary investor, providing $2,500 to help get the resort off the ground. Sugar Bowl Resort

Inside, guests will enter a large, glass-filled sports shop connected to a broad staircase leading up to ticketing and rental services.

From there, skiers will step outside onto a newly planned “snow beach,” a wide, level staging area that will link directly to beginner terrain and base lifts.

The lodge’s third floor will continue operating as a cafe and dining space, preserving its role as an on-mountain gathering spot even as the rest of the building is reimagined.



LEAVE A REPLY

Please enter your comment!
Please enter your name here