Strawberries can turn mushy and watery pretty quickly, which is not great if you’ve been saving them for a specific recipe or a picnic at the weekend. Whether picked from the garden or store-bought, strawberries have a famously short shelf life that can lead to unnecessary waste. This fruit’s delicate skin and high water content make it particularly vulnerable to mould, especially when stored in supermarket packaging or left sitting damp.
But this summer, waste experts are urging households to adopt one small but impactful change that could keep strawberries fresh for up to three weeks, helping reduce food waste and save money in the process. According to specialists at Wheeldon Brothers, a leading waste and recycling company, the way we store strawberries is “imperative” to their longevity
“Strawberries are among the most commonly wasted fruits in UK households, and it’s largely down to poor storage,” a spokesperson explained.
“Their soft skin makes them especially prone to mould, and supermarket plastic packaging traps moisture – the perfect environment for spoilage.”
Thankfully, the solution doesn’t require any expensive products or elaborate techniques. Instead, it’s a vinegar wash and a glass jar that make all the difference.
“By following a few easy steps – including washing in a vinegar solution, thoroughly drying, and storing in a sterilised glass jar – households can keep strawberries fresh for up to three weeks,” the expert shared.
“This method limits exposure to air and bacteria, which are the two biggest contributors to mould growth.”
First, the berries should be rinsed under cold running water, then soaked in a solution of 60ml white vinegar to two litres of water for exactly two minutes.
“This removes surface bacteria that cause mould,” the experts advised.
Next comes an important step that many people overlook: drying them properly.
“After draining, lay the berries on a clean tea towel and let them air dry for several hours. Avoid patting them dry – strawberries bruise easily and damaged fruit spoils faster.”
Once dry, the strawberries should be transferred to a clean glass jar lined with a paper towel and sealed tightly before storing in the fridge.
“The jar acts like a breathable barrier,” the specialists concluded. “Unlike plastic containers, it doesn’t trap excess moisture, which is a key factor in spoilage.”
