It means the company looks set to become the UK’s best-selling new-car brand for the fifth successive year after scooping its fourth prize last December. When Volkswagen topped the 2024 sales table, Rod McLeod, director of Volkswagen UK, stressed the results “underline the quality and popularity of our range”.
He also praised the “fantastic network of Volkswagen Retailers” and celebrated their “outstanding customer service”. BMW was next with the fellow German marque shipping 96,629 vehicles so far in 2025, just slightly down on the 96,816 at this stage last year.
Kia has improved by almost 1% in 2024, with over 93,000 vehicles sold to new customers since the turn of the year.
Ford has enjoyed growth of 6,94% with their 91,506 sales almost 6,000 units higher than data recorded at this stage 12 months ago. Audi rounds up the top five with almost 85,000 cars sold to customers this year, giving the German brand a 6.12% market share.
However, data shows that demand for Audi’s has dropped considerably with sales down by almost 14,000 units, or 13.93%. Hyundai was next with 74,952 models sold so far in 2025, followed by Mercedes-Benz (73,238), Nissan (71,643) and Toyota (71,565).
French manufacturer Peugeot rounded out the top 10 with SMMT data showing that over 70,000 models have been sold to UK customers so far in 2025.
Top 10 car brands sold so far in 2025
- Volkswagen – 140,795
- BMW – 96,629
- Kia – 93,309
- Ford – 91,506
- Audi – 84,587
- Hyundai – 74,952
- Mercedes-Benz – 73,238
- Nissan – 71,643
- Toyota – 71,565
- Peugeot – 70,637

