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Texas girl dies from blackout challenge she saw on social media, as heartbroken parents rip addictive algorithms

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Last updated: March 20, 2026 12:01 pm
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Published: March 20, 2026
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A 9-year-old Texas girl tragically died after accidentally strangling herself during a “blackout challenge” — as her distraught parents warned the dangerous social media obsession is “not a game.”

JackLynn Blackwell choked herself to death in her family’s backyard on Feb. 3 — soon after she had shown her grandmother a video of someone else taking part in the unsafe so-called challenge that has been circulating on social media.

“She goes out to play like she always does, out in the yard. I noticed it’s kind of quiet — quieter than it should’ve been,” her grief-stricken dad, Curtis Blackwell, told CBS News of the grim day.

JackLynn Blackwell died after doing a social media challenge that requires you to choke yourself. Courtesy Blackwell family
JackLynn Blackwell was nine years old at the time of her death. Facebook / Wendi Bass Blackwell

“Then I saw her kind of around the corner that goes to the carport, saw her hair. I said, ‘JackLynn!’ I thought she was bending over playing cause she was always in that area playing, but she wasn’t playing.”

The father quickly went to investigate and found his lifeless daughter with a cord wrapped around her neck.

“I tried to do everything I could to save her. I got her off the cord. I tried to give her CPR until the first responders got there. It was the most terrifying, shocking thing I’ve ever seen,” he added.

JackLynn Blackwell’s parents mourn the death of their daughter. KTVT

“It was horrible to see my daughter in such a vulnerable state because of something so senseless.”

Jacklynn’s parents have ripped the devastating social media trend — and urged others to be aware of what their kids were soaking in online.

“It’s not a joke, it’s not a game, it’s life and death, ” Curtis said.

JackLynn Blackwell with her parents. JackLynn passed away last month. Facebook / Wendi Bass Blackwell
A picture of a video of a tutorial on the blackout challenge. KTVT

“Most of the kids are like 9 years old to 14 years old. A lot of kids her age, their brains aren’t fully developed, and they are very easily influenced.”

This dangerous game — one of several potentially fatal fads to circulate on sites including TikTok and Instagram — can restrict oxygen to the brain, possibly resulting in seizures, serious injury or death.

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