A hidden gem nestled in the Scottish Highlands, once overlooked, is now being celebrated as the ideal staycation spot for those seeking a serene getaway. Scotland is teeming with awe-inspiring landscapes and picturesque villages, but if you’re longing to break free from the daily grind, Fort William should be your first port of call.
Despite previously being labelled as the UK’s worst holiday destination by consumer watchdog Which?, Fort William has been lauded as a tranquil haven. The town, recognised as the gateway to Ben Nevis — the UK’s highest peak — has garnered a four out of five rating from visitors for its ‘lack of crowds’. Known as the ‘outdoor capital of the UK’, Fort William boasts a plethora of scenic walks and hiking trails.
Which? surveyed 3,967 members who had visited various UK cities and towns for leisure and stayed at least one night over the past two years.
Although it scored lower than neighbouring Oban and Inverness, Fort William received high praise for its peaceful surroundings.
While Which? awarded the town a measly two out of five for food and drink, it actually boasts a wealth of popular eateries that have garnered glowing reviews on Tripadvisor.
The Geographer, for instance, has accumulated over 800 reviews with a 4.5/5 star rating.
One diner gushed: “Having recently visited Fort William for a few days, we were so fortunate to find the ‘Geographer Restaurant’. It is normal to read in reviews the staff are pleasant and welcoming, however this establishment goes well beyond that. Every member of staff took the time to chat to us even though the restaurant was full.”
The Crannog Seafood restaurant is another highly-rated option, dishing up fresh seafood from local waters that’s bound to impress.
Meanwhile, the Ben Nevis Inn is an excellent choice for a post-hike pint, conveniently situated at the foot of the UK’s tallest mountain.
Fort William’s High Street is brimming with local and independent shops, making it an ideal destination for some retail therapy.
“Scotland did well in our survey – with Edinburgh near the top of the big cities table with 83 per cent and Glasgow not far behind on 76 per cent. St Andrews was joint second in our small cities table on 78 per cent, with Stirling on 75 per cent,” Which? said.