Nestlé Toll House is making dreams come true with its latest product offering: raw, ready-to-eat cookie dough.
It’s a rare and cautious person indeed who doesn’t sneak a few bites of raw dough before popping cookies in the oven — but we’re not really supposed to, since the uncooked ingredients can make you sick.
So Nestlé is taking the guilt out of the equation, debuting egg-less cookie dough that’s safe to eat right out of the packaging.
Yum yum! Nestlé Toll House is now selling raw, safe-to-eat cookie dough
Yes! The brand made the exciting announcement on social media last week, confirming two flavors: Chocolate Chip and Peanut Butter Chocolate Chip Monster Edible Cookie Dough
The brand made the exciting announcement on social media last week, confirming two flavors: Chocolate Chip and Peanut Butter Chocolate Chip Monster Edible Cookie Dough.
While the tubs are made with flour, sugar, chips, butter, salt, vanilla, and other ingredients, there are no eggs — making it safe to eat raw with a spoon.
According to the brand’s website, a single serving is two tablespoons, which have 140 calories and 4.5-5 grams of fat.
The two flavors are currently available at Publix stores and will be at other supermarkets later this year.
According to CBS, they sell for about $5.50 for a 15-ounce container, which is twice as much as a package of the cookie dough made for baking.
But buying the special raw cookie dough is meant to put health-conscious minds at ease, since the CDC warns against eating raw dough.
That’s because raw flour can carry E. coli, while raw eggs can carry Salmonella.
That snack dough! Ben & Jerry’s began selling snacking bags of just cookie dough earlier this year
Options: Theirs come in Chocolate Chip Cookie Dough, Peanut Butter Chocolate Chip Cookie Dough, and vegan Chocolate Chip Cookie Dough flavors
Nestlé’s big product release comes after a similar one from Ben & Jerry’s earlier this year.
In April, the ice cream brand debuted snack bags of its beloved cookie dough chunks, which can be eaten plain or added as a topping to its other ice cream flavors.
They come in two flavors — Chocolate Chip Cookie Dough and Peanut Butter Chocolate Chip Cookie Dough — and there’s also a Vegan Action-certified Vegan Chocolate Chip option.
‘Fans have been asking for “just the chunks” for a while now,’ the brand’s Innovation Manager Jody Eley said in a press release of the $5-per-bag treat.
‘During a short market test in Vermont last summer, fans snatched up the dough in record time. Bags flew off the shelves in mere days and stores could not keep the delicious dough bites in stock!’
In demand: Other brands like Cookie Dough Cafe have been selling safe cookie dough for years
Popular! Edoughble is sold in grocery stores and online, and has flavors like Chocolate Chip off the Ol’ Block, Cookies n’ Dream, and Birthday Bash
Want! Cookie DO, which has an NYC store and ships online, stocks flavors including Chocolate Chip, Sugar Cookie, Cake Batter, Brownie Dough, Dunkadoo, and Salty & Sweet
While these are the first established brands to sell ready-to-eat cookie dough, quite a few raw cookie dough brands have popped up over the last few years.
The Cookie Dough Cafe has flavors like Chocolate Chip, Monster, Oreo, Confetti, Naked, Brownie Batter, and gluten-free Oatmeal Chocolate Chip, which are available in supermarkets and their Portland, Oregon scoop shop.
Edoughble is sold in grocery stores and online, and has flavors like Chocolate Chip off the Ol’ Block, Cookies n’ Dream, Birthday Bash, S’More Please, Snicker-Dude, Milk n’ Cookies, Salt n’ Swirl Caramel, Peanut Butta Batter, Brownie Batter, Dough Schmo, and SprinkleDoodle.
And Cookie DO, which has an NYC store and ships online, stocks flavors including Chocolate Chip, Sugar Cookie, Cake Batter, Brownie Dough, Dunkadoo, Salty & Sweet, Heavenly, Nuts for Nuts, Fluffernutter, and Peanut Butter Snickerdoodle.