Elon Musk hires Brit museum worker behind viral ‘absolute unit’ sheep meme to run Tesla’s social media

Elon Musk hires Brit museum worker behind viral ‘absolute unit’ sheep meme to run Tesla’s social media

A BRITISH museum worker who became a viral sensation thanks to his “absolute unit” sheep meme has been hired by Elon Musk. The Tesla bo

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A BRITISH museum worker who became a viral sensation thanks to his “absolute unit” sheep meme has been hired by Elon Musk.

The Tesla boss has snapped up Adam Koszary to be the firm’s social media manager on a £75,000 a year salary.


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The 'absolute unit' tweet went viral
Twitter

The ‘absolute unit’ tweet went viral[/caption]

Billionaire Tesla boss Elon Musk
AP:Associated Press

Billionaire Tesla boss Elon Musk[/caption]

Koszary was previously earning £24,000 a year at Reading’s Museum of English Rural Life.

The 28-year-old posted a picture of a huge sheep from the 1960s, dubbing it an “absolute unit” on the museum’s Twitter feed.

It received more than 110,000 likes and caught the attention of Musk, who changed his profile picture to the image of the sheep.

After that Kozary changed the museum’s Twitter name to the “Muskeum of Elongish Rural Life” and its profile picture to Musk’s face.

Kozary revealed the news on his own Twitter account this week, posting: “So I have more news. I’m no longer moving to the Royal Academy.

“Instead, I’ll be Tesla’s Social Media Manager from July.”

The Museum of English Rural Life got 34,000 new followers after the sheep tweet was posted.

Its annual report says ads about the museum reached 40 million people around the world.


Koszary studied ancient history at the University of Manchester before earning a masters in Museum Studies at University College London.

He started posting memes on the museum’s feed to get them more attention.

Writing about the bizarre situation on a Medium blog, Koszary said: “I didn’t coordinate this with Elon Musk. It was just weird and it just happened. The best I could do was react.”

Adam Koszary will be the firm's social media manager on a £75,000 a year salary
Adam Koszary will be the firm’s social media manager on a £75,000 a year salary

He announced the news on Twitter
Twitter

He announced the news on Twitter[/caption]

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