THERE’S nothing worse than failing to spot a mistake that’s right in front of your face. Isn’t that right, Asda?
The supermarket giant has been slammed this week, after a customer took to Mumsnet to rant about a misplaced apostrophe on the retailer’s £4 Father’s Day T-shirt.
Caribou58/Mumsnet Customers were not happy about Asda’s blunder
The shopper explained they were concerned and annoyed over the “errant apostrophe” in the word “Dad’s” – which should have read “Dads”.
“I do think large retail chains ought to have someone checking their products for spelling, punctuation and grammar,” the user added.
“I’m sure most parents would prefer it if their children were not exposed to such errors, given that they’ll be tested on them all the way up to A level…”
Another user revealed she plans to “copy the image” and show it to her Year 5 English class. “I’m 95% sure they will know what’s wrong with it straight away.”
Mumsnet One user was annoyed at the error
Mumsnet They called the apostrophe misplaced and unnecessary
Mumsnet One customer suggested Asda employ a proofreader
One Mumsnet user suggested Asda should employ a proofreader while another proposed tweeting the supermarket to call them out on their mistake.
“I’ve posted x2 on their FB page and tweeted them, I’ll revisit and keep at it when I’ve got a minute and report back if I get responses,” the user wrote.
“Join in anyone?”
An Asda spokesperson told Fabulous: “We dropped the ball here, and not the apostrophe, which was a mistake.”
Yikes – we know what we won’t be buying dad this year.